The British Business Bank has announced a significant appointment for its UK Network.
Vicky Mears, a seasoned professional with over two decades of experience, has been named the new director for the Midlands and North of England.
Extensive Experience
Vicky Mears brings a wealth of experience to her new role at the British Business Bank. With over 20 years in the banking sector, she has held various positions including trade finance, relationship management, and senior branch and project management. Her extensive background positions her well to lead the UK Network in these regions.
In addition to her broad range of roles, Mears has spent five years dedicated to assisting smaller businesses in their expansion into international markets. This experience will be invaluable as she aims to support businesses across the Midlands and the North to achieve their growth ambitions.
Understanding the Business Landscape
In her new position, Ms Mears will work closely with senior network managers throughout the Midlands and the North. The objective is to better understand the unique challenges and opportunities faced by small businesses in these areas.
Her role will involve gaining a deeper insight into the regional business landscapes, enabling the British Business Bank to tailor its support and resources more effectively to meet the needs of local enterprises.
Support for Entrepreneurs
A significant part of Ms Mears’ responsibilities will be to assist entrepreneurs in accessing the necessary finance to scale their operations.
Ms Mears stated, “It’s no secret that market conditions for smaller businesses have been challenging over the last few years, but entrepreneurs should feel confident knowing that there are plenty of finance options and support out there to help them on their growth journey.”
This statement reflects her commitment to ensuring that businesses are aware of and can access the financial support available to them.
Continuity and Legacy
Ms Mears succeeds Sophie Dale-Black, who held the director position for three years.
Under Dale-Black’s leadership, the UK Network saw significant advancements in supporting regional businesses. Mears aims to continue this trajectory, building on the strong foundation established by her predecessor.
Strategic Focus
The appointment of Mears underscores the British Business Bank’s strategic focus on supporting the Midlands and Northern England regions. The bank aims to address the unique economic conditions and growth opportunities in these areas.
Her new role will be pivotal in driving the bank’s mission to foster economic development and support the scaling of businesses across these regions.
Future Perspectives
With her extensive experience and strategic vision, Ms Mears is expected to bring a fresh perspective to the challenges and opportunities facing businesses. Her focus will likely include enhancing access to finance, fostering innovation, and supporting sustainable growth.
The British Business Bank looks forward to the positive impact her leadership will bring to the network and the broader business community in the Midlands and North of England.
Social Media Reach
Ms Mears also intends to leverage social media to engage with the business community more effectively.
By utilising platforms such as LinkedIn and Twitter, she aims to share insights, updates, and success stories, thereby fostering a supportive and informed business environment.
The appointment of Vicky Mears as the new director for the Midlands and North of England marks a significant step for the British Business Bank.
With her extensive experience and commitment to supporting businesses, she is well-positioned to drive growth and innovation in these regions.
