Health & Her, a pioneering female health brand based in Cardiff, is making significant strides in global markets. The company recently secured influential export deals across the United States, China, and the Middle East.
Health & Her has successfully ventured into the United States, now the company’s largest export market. By securing partnerships with a major pharmacy chain and Vitamin Shoppe, the brand provides American consumers with direct access to their products in physical stores for the first time.
The collaboration with a Chinese agency has been crucial. It equips Health & Her with the necessary insights and partnerships to successfully navigate and penetrate the complex Chinese market.
The company is in the process of securing essential accreditations. Once obtained, these will facilitate the launch of Health & Her products in the UAE, marking a significant step in its international expansion.
Rebecca Evans, Cabinet Secretary for Economy, Energy and Planning, highlighted the importance of such initiatives. She pointed out that Welsh export support is integral to showcasing innovative products like those of Health & Her globally.
The firm’s approach is driven by a clear understanding that as women experience hormonal changes, the demand for reliable support products will continue to rise.
Their collaborative relationship with the Welsh Government reflects a shared commitment to fostering innovation and growth within the region.
Health & Her’s expansion marks not just a growth in market presence, but also represents a significant step forward in addressing women’s health needs on a global scale. The company’s ongoing commitment to innovation and international partnerships sets the stage for further success.
Health & Her’s global expansion showcases the effectiveness of strategic partnerships and governmental support in driving business growth. The brand’s dedication to improving women’s health worldwide is evident through its continued success and expansion.
