The annual “Pride in the City” event in Newcastle has recorded a remarkable economic contribution amounting to £4 million this year. Such significant findings were revealed by the city’s BID company, underscoring the event’s value to the local economy.
This year’s Pride in the City event drew unprecedented numbers, with over 82,000 attendees participating in various activities across the city centre. The festival not only welcomed visitors from different parts of the UK but also marked the first Pride experience for approximately one-third of the participants. Highlighting diversity, 75% of attendees identified as LGBTQIA+, showcasing the inclusivity of the event.
Such events are crucial for local economic stimulation, benefiting businesses across the hospitality, retail, and service sectors. With scores exceeding 8 out of 10 in satisfaction surveys, the festival’s success reflects its contribution to economic and social vibrancy in Newcastle.
Stephen Patterson, CEO of Newcastle NE1, praised the event’s success, particularly its relocation to the city’s heart. The shift allowed for better exposure of local talent and businesses, ensuring that the festival was a true citywide celebration of pride.
Kim McGuinness, North East Mayor, hailed the festival as a milestone, pointing out its pivotal role in fostering community solidarity and promoting Newcastle as a hospitable and inclusive city.
Feedback highlighted the festival’s essential role in promoting unity, which not only benefited attendees but also enhanced Newcastle’s reputation for hospitality and diversity.
Organisers are optimistic about retaining and enhancing the rich cultural fabric that the event fosters, ensuring it continues to be a key economic driver and cultural celebration in Newcastle.
Pride in the City has unequivocally positioned itself as an essential event in Newcastle, blending cultural celebration with economic benefits. Its continued success is vital for maintaining community engagement and supporting local businesses.
The substantial £4 million economic boost from the Pride in the City festival highlights its value to Newcastle, enriching both cultural and business landscapes. As the event grows, its blend of inclusivity and economic contribution sets a promising precedent for future community celebrations.