Aldi is set to discontinue its click-and-collect service, focusing on maintaining lower prices for customers.
- The last day for customers to order for collection is 18 August, marking the end of the four-year trial.
- The decision aims to enhance store efficiency and reduce operational costs.
- This move follows Aldi’s recent cessation of home deliveries for select product ranges.
- Aldi continues to invest in expanding its physical store presence across the UK.
Aldi has announced the termination of its click-and-collect service, with the last date for collection orders set for 18 August. This decision ends a four-year trial period and aligns with Aldi’s strategy to focus on offering customers the “lowest possible prices”. A spokesperson highlighted that prioritising store efficiency is a key driver behind this move.
In a statement to The Grocer, an Aldi spokesperson explained, “At Aldi, our focus is on providing customers with high-quality products at the lowest possible prices.” The decision to eliminate the click-and-collect option is part of wider efforts to maintain a competitive edge through operational efficiency.
The announcement comes after Aldi ceased home deliveries of its ‘Specialbuys’, as well as wine and spirits, earlier in the year. These strategic choices reflect Aldi’s commitment to refining its business model to favour price reduction and streamline operations.
While discontinuing certain online services, Aldi is simultaneously investing in its bricks and mortar expansion. The supermarket chain recently outlined plans to open four new stores in London by the end of 2024. This initiative is part of a broader ambition to open 100 new locations across the capital and reach a UK-wide total of 1,500 stores, backed by a £550 million investment for the current year.
Aldi’s strategic shift underscores its dedication to price competitiveness and operational efficiency through significant investment in physical store expansion.
