Currys has announced significant digital changes to its store operations.
- Electronic shelf labels are set to improve price accuracy in 100 stores by year-end.
- A digital queuing system is being implemented across all 298 stores for better service.
- Store hours will be extended by a total of 1,800 hours to accommodate customers.
- Order & Collect windows are shortened to enhance customer satisfaction.
Currys is undertaking a notable digital transformation within its retail locations to better serve its customers. This includes the implementation of electronic shelf edge labelling, which is expected to enhance pricing precision and availability. Initially, 100 stores across the UK and Ireland will see these upgrades by the close of the financial year, with 60 stores making the switch before the busy festive season.
The retailer is introducing a digital queuing system throughout its network of 298 stores. This technological enhancement is designed to help staff more efficiently manage customer orders and reduce wait times, ensuring a smoother shopping experience.
Furthermore, Currys is extending its store operating hours by an aggregate of 1,800 hours. This change aims to provide customers with greater flexibility and access, particularly important during peak shopping periods.
To improve the convenience of its Order & Collect service, the timeframe for picking up purchases will be reduced from 28 days to a more customer-friendly 10 days. This adjustment reflects Currys’ commitment to optimising its services for better customer engagement and satisfaction.
Matthew Speight, Currys’ director of stores, expressed enthusiasm for these advancements, highlighting their potential to significantly enhance the shopping experience during busy times. He noted the positive feedback from store colleagues regarding digital ticketing and the anticipated benefits for both staff and customers.
Currys’ digital store upgrades represent a concerted effort to refine customer service and operational efficiency.
