Elie Saab has announced the appointment of Marina Raphael to lead its handbag division.
- Marina Raphael, known for her luxury handbags, will bring her expertise to Elie Saab.
- The designer has a history of collaborations with renowned jewellery brand Swarovski.
- Raphael will introduce both ready-to-wear and haute couture handbag collections annually for Elie Saab.
- Her inaugural collection is set to be unveiled at the Elie Saab Haute Couture Show in January 2025.
Elie Saab, the renowned Lebanese womenswear brand, has appointed Marina Raphael as the artistic and design director for its handbag division. This strategic move marks a noteworthy addition to the brand’s team, harnessing Raphael’s distinguished skills in luxury handbag design.
Marina Raphael, who founded her own handbag brand in 2017, has gained significant recognition in the fashion industry. Her designs have attracted high-profile personalities such as Jennifer Lopez, Katie Holmes, and Olivia Palermo. Raphael’s affiliation with the Swarovski family, being a sixth-generation member, has further enriched her design credentials through collaborative crystal-embellished handbag creations.
In her new role at Elie Saab, Raphael is set to design and present four collections of ready-to-wear handbags and two collections of haute couture handbags each year. This ambitious schedule underscores the brand’s commitment to expanding its footprint in the luxury accessories market.
Raphael expressed her enthusiasm, stating, “I am honoured to join the Elie Saab brand as the artistic and design director of handbags. The opportunity to contribute to this dynamic and enduring brand, under the creative direction of Elie Saab and the leadership of CEO Elie Saab Jnr, represents a significant milestone in my career.”
On the brand’s perspective, Elie Saab Jnr highlighted the excitement in pursuing the handbag category with Raphael, praising her track record and ability to align with the brand’s vision. He noted that Raphael’s innovative approach is expected to drive success and sync seamlessly with Elie Saab’s goals and values.
The fashion industry anticipates the debut of Marina Raphael’s first handbag collection at the Elie Saab Haute Couture Show in Paris, scheduled for January 2025. This debut is poised to set a new standard for Elie Saab’s accessory line and reinforce its presence in the global fashion arena.
Marina Raphael’s appointment as design director signifies Elie Saab’s strategic focus on elevating its handbag offerings.
