Jigsaw has significantly expanded its footprint in Ireland by partnering with the esteemed department store, Brown Thomas.
- Jigsaw is now available in Brown Thomas concessions in Limerick and Blanchardstown, as well as online.
- The collaboration aligns both brands’ commitment to quality and premium retail experiences.
- Jigsaw’s parent company, Mountain Berg, has seen a notable increase in profits and sales.
- This partnership marks a turnaround for Jigsaw amidst challenges in the mid-market fashion sector.
Jigsaw, the prominent fashion retailer, has strengthened its presence in Ireland through a strategic partnership with Brown Thomas. This collaboration allows Jigsaw to offer its products in the Limerick and Blanchardstown Brown Thomas concessions, along with an online presence on the Brown Thomas website. The availability in these key locations is expected to extend Jigsaw’s reach to a wider Irish audience.
Vikky Baker, Jigsaw’s head of retail, expressed enthusiasm about the partnership, stating, “As a renowned name known for delivering quality and premium experiences on the high street, Brown Thomas shares our commitment to excellence and aligns perfectly with Jigsaw’s unique offering. We are excited to have launched in Brown Thomas Limerick on 21 August, BT2 Blanchardstown on 22 August and look forward to becoming a part of these communities in such great locations.”
The collaboration also includes an online extension with Arnotts and Brown Thomas, launched on 1 September, to bring Jigsaw’s products to even more customers throughout Ireland.
This strategic move comes as Jigsaw’s parent entity, Mountain Berg, reported a dramatic improvement in its annual financial performance. The company saw its profits surge by £700,000, reaching £1.9 million, with sales climbing 19% to a total of £56.8 million in the fiscal year ending January. This financial success represents a significant recovery for Jigsaw, which had faced previous difficulties in the challenging mid-market fashion segment.
The partnership with Brown Thomas signifies a promising expansion for Jigsaw in the Irish market while reinforcing its financial recovery.
