LVMH has strategically acquired a 10% share in Double R, enhancing its influence in Moncler.
- The purchase aligns LVMH with Remo Ruffini’s investment company, Moncler’s largest shareholder.
- Double R’s stake in Moncler is set to increase to 18.5% within 18 months.
- LVMH gains the right to appoint board members in both Double R and Moncler.
- The partnership underlines Moncler’s vision for sustained growth and independence.
LVMH has executed a strategic acquisition by purchasing a 10% stake in Double R, the investment vehicle led by Remo Ruffini, Moncler’s CEO. This decision underscores LVMH’s proactive approach to solidifying its presence in the thriving luxury market.
The investment is a calculated alignment with Ruffini’s company, Double R, which currently holds a 15.8% stake in Moncler, thus marking it as Moncler’s predominant shareholder. This move reflects LVMH’s intent to support Ruffini’s ambitious plans for Moncler’s future.
Over the next 18 months, Double R will incrementally increase its stake in Moncler up to a maximum of 18.5%. LVMH will provide the necessary funding for these additional share purchases, aiming to bolster its position further.
This acquisition also accords LVMH the right to appoint two members to the board of Double R as well as one member to Moncler’s board, thereby ensuring strategic influence in decision-making processes.
Remo Ruffini expressed his satisfaction with this development, noting it reinforces Double R’s position in Moncler and provides the necessary stability to achieve his visionary objectives. He complimented Bernard Arnault’s profound understanding of the luxury sector, aligning with his long-term aspirations for Moncler’s extraordinary brands.
Bernard Arnault, LVMH’s CEO and chairman, praised Moncler’s outstanding growth and success over the past two decades. He expressed delight in investing in Ruffini’s holding company to further cement his role as the leading shareholder in Moncler and to support the Moncler Group’s autonomy.
This strategic partnership between LVMH and Double R signifies a pivotal move to fortify Moncler’s leadership in the luxury sector.
