Mallet London partners with Swarovski for a unique footwear collection.
- The collection features Swarovski crystal-embellished designs.
- Three styles, Elia, Compton, and GRFTR, are included.
- Available in black and white, with prices from £275.
- Launches exclusively on Mallet London’s website.
Mallet London has teamed up with renowned jewellery brand Swarovski to introduce a limited-edition collection of women’s footwear, perfectly timed for the party season. This collaboration exhibits a unique blend of fashion and elegance, with each shoe adorned with sparkling Swarovski crystals, capturing the essence of luxury and sophistication.
The collection includes the Elia, Compton, and GRFTR styles, each available in classic black and white colourways. These designs emphasise both modern style and timeless elegance, offering a versatile choice for various occasions within the festive period.
Consumers can purchase these exclusive pieces through Mallet London’s direct-to-consumer ecommerce platform, ensuring easy access for those looking to enhance their wardrobe with distinctive footwear. The collection is priced starting at £275, providing a premium option for fashion-conscious individuals.
Mallet London has received acclaim for its innovative marketing strategies, having previously won the Best Footwear Marketing Campaign at the Drapers Awards 2024. This follows their successful collaboration with other respected organisations such as Reebok, Transport for London, and the Smiley Foundation.
Co-founder Evren Ozka expressed delight in working alongside Swarovski, stating, “It’s an absolute pleasure working with a brand with such heritage like Swarovski. Creating a product that is so unique has been inspiring and the team have done an incredible job bringing it to life.”
The partnership between Mallet London and Swarovski exemplifies luxury and creativity, ready to dazzle the fashion scene this party season.