Marks & Spencer collaborates with Sienna Miller for a new summer collection.
- The partnership follows Miller’s debut in M&S’s autumn/winter 23 campaign.
- Collection features 33 pieces inspired by summer festivals and 1970s prints.
- Highlights include a ruffle maxi dress and a versatile sarong.
- The collection is available online and in select M&S stores from 6 June.
Marks & Spencer has joined forces with British actress Sienna Miller to launch a new summer collection, marking their continued collaboration following her appearance in the brand’s autumn/winter 23 campaign. This latest endeavour reflects the mutual aspiration to create fashionwear that resonates with modern consumers.
The summer collection, comprising 33 unique pieces, draws inspiration from summer festivals and 1970s paisley patterns, as well as Miller’s distinctive personal style which includes vintage influences. Among the standout pieces are a ruffle maxi dress, available in ivory and pale blue, a beaded tank dress, and a multi-purpose sarong inspired by a sentimental gift from Miller’s father.
The pricing for this collection has been structured to appeal to a broad audience, with items ranging from £25 for the sarong to £89 for the elaborate ruffle dress. The collection became available for purchase on 6 June, both through Marks & Spencer’s online store and across 30 of their physical locations.
Miller expressed her excitement about the collaboration, noting the impressive reception to her recent autumn campaign with M&S. She stated, “Seeing the reaction to the autumn campaign that I fronted was phenomenal. To collaborate on a womenswear design project made total sense. I can’t wait to see what customers think of the collection.”
According to Maddy Evans, Marks & Spencer’s womenswear director, the collaboration is a celebration of Miller’s unique style. Evans remarked that Sienna Miller represents “the epitome of the modern woman – confident, empowered, and effortlessly chic.” She believes that Miller’s involvement will inspire new and existing customers with innovative fashion options throughout the season.
This collaboration between M&S and Sienna Miller illustrates a strategic effort to combine celebrity influence with innovative fashion design for broad consumer appeal.
