Ocado Retail, in partnership with M&S, has reported a significant surge in sales during the first three quarters of the year.
- The online grocery’s sales increased by 15.5% to £658m for the period ending 1 September.
- Weekly average orders rose by 14.7%, driven by a 10.3% increase in active customers.
- This positive momentum has led Ocado to revise its annual sales growth forecast to a low double-digit figure.
- Customers benefit from a wider choice of products, enhanced convenience, and improved value, according to Ocado’s strategy.
Ocado Retail, the joint venture with M&S, has demonstrated robust performance in its first three quarters this year, prompting a revision in its sales forecast. The company reported a 15.5% increase in sales, reaching £658 million for the 13-week period ending 1 September. This growth is attributed to Ocado’s commitment to offering unbeatable choice, unrivalled service, and reassuringly good value.
The average number of orders per week saw a notable increase of 14.7%, influenced by a 10.3% rise in active customers, now totalling 1.06 million. The company highlighted the ongoing efforts to enhance its offerings, which contributed significantly to this upward trend.
As a result of this performance, Ocado adjusted its full-year sales guidance from mid-high single-digit percentage growth to a low double-digit figure, reflecting confidence in sustained momentum.
Ocado’s strategy emphasizes delivering a comprehensive choice, including an expanded range of M&S food items and enhanced convenience through better availability of delivery slots and products. This, coupled with a high perfect order rate and the value for money promised by their pricing strategies, is pivotal to their success.
Hannah Gibson, the Chief Executive of Ocado Retail, stated: “We’re seeing the momentum of this, with more customers shopping with us more often, getting even better service at better value.” She further emphasized the company’s focus on continually improving their proposition for customers.
Ocado Retail’s strategic focus on variety, convenience, and value is driving significant growth, resulting in an optimistic sales forecast.