Strathberry, an Edinburgh-based luxury brand, strengthens its leadership team by appointing Martin Byrne as the new Managing Director.
- Martin Byrne brings extensive experience from Monica Vinader, Links of London, and Simon Harrison to Strathberry.
- Strathberry has experienced significant growth, reporting a 53% increase in turnover, reaching £27m for the 2024 financial year.
- The brand aims to achieve a £100m sales target in the next three years, supported by global demand and strategic investments.
- Founders Guy and Leeanne Hundleby express confidence in Byrne to drive future growth and capitalise on new opportunities.
The appointment of Martin Byrne as the new Managing Director of Strathberry marks a strategic move by the Edinburgh-based luxury brand to sustain and enhance its recent financial success. Byrne is set to join the company in November, bringing a wealth of experience from his role as Commercial Director at Monica Vinader and previous senior roles at Links of London and Simon Harrison. His appointment is expected to bring new insights and direction to Strathberry’s executive team.
In the financial year 2024, Strathberry reported an impressive 53% increase in turnover, amounting to £27 million. This growth is attributed to escalating demand, particularly from North America, the Middle East, and Japan. The brand is ambitiously aiming to reach a £100 million sales target within the next three years, a feat that will require strategic international expansion and continued market penetration.
Strathberry, known for its luxury handbags and cashmere items, operates in over 90 retail outlets globally, with flagship stores in Edinburgh and London. The company has also benefited from an £8 million investment by the Business Growth Fund back in 2021, which has provided a solid capital foundation for its expansion plans.
Founders Guy and Leeanne Hundleby have expressed their enthusiasm about Byrne’s appointment, stating his extensive experience in the luxury sector will be vital in leveraging the brand’s growth opportunities. They are optimistic that under his leadership, the company will continue on its upward trajectory, capitalising on the momentum gained in recent years.
Strathberry’s strategic appointment of Martin Byrne as Managing Director is poised to drive the brand towards its ambitious £100m sales goal.
