A recent technical error has inconvenienced Waitrose customers by leading to the cancellation of numerous online orders, just moments before scheduled deliveries.
- Many customers expressed their dissatisfaction on social media, highlighting the unexpected cancellation notices they received.
- The exact number of cancelled orders remains undisclosed; however, Waitrose has acknowledged a substantial volume of affected deliveries.
- This disruption comes on the heels of a previous IT issue that led to stock shortages in stores, although Waitrose asserts there is no connection between the incidents.
- In response to the issue, Waitrose apologised and promised a goodwill gesture to the impacted customers.
A significant technical glitch at Waitrose recently resulted in the abrupt cancellation of a large volume of online orders. Many customers reported on social media that their purchases were cancelled merely minutes before the scheduled delivery times. The precise number of impacted orders has not been disclosed by the company, but the scale of complaints suggests widespread disruption.
The supermarket has communicated to its clientele via Twitter, explaining that this recent fault was unrelated to an earlier IT problem that had previously resulted in empty shelves. Despite the clarification, the frequency of these technical issues has raised concerns among customers about the reliability of the supermarket’s online and in-store services.
A Waitrose spokesperson conveyed apologies to those affected and assured that the technical problem has now been resolved. Additionally, they have announced plans to offer affected customers a goodwill gesture to compensate for the inconvenience caused.
This event occurs at a time when Waitrose is attempting to increase its market competitiveness by cutting prices. Earlier this year, the company committed £100 million towards reducing prices, affecting nearly a quarter of its product range with discounts as high as 20%. These strategic moves aim to improve customer loyalty amidst a challenging cost-of-living climate, where competitors like Aldi and Lidl are gaining market share.
Waitrose faces increased scrutiny regarding its technical reliability following recent online order cancellations due to a glitch.