Severe Weather Cripples Ireland, France, and the UK Fatalities and Disruptions Amidst Snow and Floods23 November 2024
M&S Considers Gillian Anderson for New Advertising Campaign Retail 11 November 2024 M&S is seeking British actress Gillian Anderson to feature in its advertising campaigns, aiming to appeal to a younger audience.The…
Democrats’ Strategic Ad Spend Dominates Key House Races US & Canada 15 October 2024 In the race for control of the U.S. House of Representatives, Democrats have taken a significant lead in television ad…
Musk’s X Drops Unilever from Lawsuit Retail 14 October 2024 Unilever has been officially removed from a lawsuit involving a boycott of Musk’s social media platform X.X, previously known as…
Tesco Enhances Retail Media with Data Partnership Retail 26 September 2024 Tesco has expanded its collaboration with The Trade Desk, leveraging Clubcard data to enhance targeted advertising capabilities.The initiative grants advertisers…
Ocado Unveils Revolutionary Retail Media Service Retail 12 September 2024 Ocado has launched a groundbreaking retail media service, signalling a significant shift in its business strategy. The service aims to…
TikTok’s Revenues Rise 25% Following Team GB’s Olympic Campaign Business 9 August 2024 TikTok has reported a remarkable 25% rise in revenue in the week succeeding the Olympics’ opening ceremony.This increase is largely…
Advertising Watchdog Bans Debenhams’ Misleading Ad Retail 31 July 2024 The Advertising Standards Authority (ASA) has taken action against Debenhams over a misleading discount ad.A complaint was raised after a…
