Browsing: Never Knowingly Undersold

John Lewis plans a significant expansion in its fashion business, aiming to double its size.Executive Director Peter Ruis identifies market…

John Lewis unveils a new marketing campaign reviving its historic pledge.The campaign draws on a century-old promise “Never Knowingly Undersold.”It…

John Lewis unveils the first part of their Christmas campaign celebrating 100 years of ‘Never Knowingly Undersold’.The campaign resurrects the…

The Entertainer humorously critiques John Lewis’ pricing strategy, sparking social media buzz.John Lewis’ ‘Never Knowingly Undersold’ campaign attempts a comeback…

The John Lewis Partnership is projecting a significant increase in profits, marking a positive shift in its financial trajectory.The company’s…

The return of John Lewis’s price promise has seen exceptional results, according to recent reports.John Lewis reinstated its ‘Never Knowingly…

John Lewis’s ‘Never Knowingly Undersold’ principle has been reinstated, delighting many in the fashion and footwear sectors.The pledge, which had…

The ‘Never Knowingly Undersold’ price pledge makes a comeback next week.Originally launched in 1925, it was discontinued in 2022.The pledge…